IBM Netezza Blog

Rethinking data management

April 3, 2012 | by Mike Kearney, Sr. Product Marketing Director
When I hear the term inventory management industries that first spring to mind are manufacturing and retail, so I listened closely when I heard a specialist from our financial services team using the term. Banks and other finance companies must exercise tight control of their computing assets to...

Appliances are easy to use

March 27, 2012 | by Adam Ronthal, Sr. Technical Marketing Analyst, IBM
In this post, I will explore the most important of the golden rules of appliances - appliances are easy to use. For my discussions of the first two rules, see my previous posts appliances are Plug and Play and appliances are purpose-built.

Business Transformational Analytics Performance, and Cat Food

March 7, 2012 | by Dai Clegg, VP product marketing, Acunu
Last week I was in Bucharest and Ljubljana, but before I headed to the airport on Monday I recorded a webinar – doubtless I’ll be blowing my own brass section about how and when you can watch it, when I know that.  Usually for webinars, as for other presentations, I have my own slide deck, which is...

Real Innovators driving Real Value using IBM Netezza for Big Data Analytics

March 6, 2012 | by Michele Chambers, General Manager & VP Analytic Solutions, Netezza, an IBM Company
Digital Media companies are more than just marketing leaders. They are marketing innovators! In fact, when I think about the marketing service providers, content publishers and gaming firms we’ve talked to or worked with over the years, it’s easy to realize that they have been doing Big Data...

Appliances are purpose-built

March 5, 2012 | by Adam Ronthal, Sr. Technical Marketing Analyst, IBM
I’ve been working through my golden rules of appliances in my previous posts, and evaluating various vendor’s appliance claims as we go. Appliances are Plug and Play Appliances are purpose-built Appliances are easy to use

IBM - Another year of recognized leadership in the Gartner Magic Quadrant

February 21, 2012 | by Nancy Kopp, Director, Marketing, Database Software & Systems, IBM
Gartner has published their latest iteration of the Data Warehousing DBMS Magic Quadrant (MQ) – a report in which IBM has been in the Leader quadrant since the very first MQ issued in June 2001.

Appliances are Plug and Play

February 13, 2012 | by Adam Ronthal, Sr. Technical Marketing Analyst, IBM
In my previous post, I defined a framework by which to evaluate the appliance claims of data warehouse and analytic vendors. These truisms, which I have come to refer to as the golden rules of appliances are:

Marketing at the Speed of Thought

February 8, 2012 | by Dai Clegg, VP product marketing, Acunu
I was speaking at a conference last week (Heliview BI, in Holland) and my theme, as is pretty usual now, was the place of the data warehouse in a big data strategy. I had a packed room, but I suspect, it was the title not my reputation that filled it. It went well, as it usually does. I think that’...

Will the real appliance please stand up

February 6, 2012 | by Adam Ronthal, Sr. Technical Marketing Analyst, IBM
The term "appliance" is liberally used by many vendors in the big data space these days. It seems that almost everyone has latched onto the term and it is being used not only to define data warehousing and analytic product offerings, but also to subtly (or not so subtly in some cases) set customer...

Customers move to Netezza in days, not months

February 3, 2012 | by Dwaine Snow, OLTP and Data Warehouse Competitive Analyst, IBM
A number of Teradata customers have moved some or all of their data and analytic applications to IBM Netezza data warehouse appliances. The reasons these customers give for their move invariably include: Time to value Agility and the ability to grow with new workloads Reducing their cost...