Blogs

Mike Kearney
Sr. Product Marketing Director

Within IBM Netezza's product marketing team, Mike Kearney communicates product vision and strategy to a wide community including our customers and prospective customers, our business partners, industry analyst, and media. With more than 25 years experience in IT, Mike has worked in telecommunications, financial services, pharmaceutical, energy and manufacturing industries and for vendors of database, system management and web content management products.

Simply Improving Decision-Making

October 4, 2013 | by Mike Kearney, Sr. Product Marketing Director
I will be attending InterConnect 2013 in Singapore from 9 to 11 October where big data analytics will be central to discussions. Earlier this year when Tata Consultancy Services released The Emerging Returns on Big Data – A TCS 2013 Global Trend Study (available with registration), they identified...

Share to Unlock Data’s Potential

May 7, 2013 | by Mike Kearney, Sr. Product Marketing Director
Common themes of many big data success stories are the imperative to analyze data in motion (generated by customers, instrumented devices and sensors), and to combine these newly acquired data with one or more historic data sets. Correlation and predictive analytics help us understand now in...

Driving Down the Price of Risk

April 16, 2013 | by Mike Kearney, Sr. Product Marketing Director
Companies that insure our road vehicles request information including the driver’s age, gender (no longer legal in Europe), claims history and the ZIP or post code where the vehicle is parked at night. On this narrow data set, insurers construct an analytic model used to assess and price risk. A...

Unselfish Shellfish Share Data

March 26, 2013 | by Mike Kearney, Sr. Product Marketing Director
  Big data delivers information via dashboards to oyster farmers, giving them new insights to help optimize their crops and produce safe, healthy seafood.

Building a Road for Big Data

March 7, 2013 | by Mike Kearney, Sr. Product Marketing Director
Progress demands that periodically we commit to infrastructure projects that create the conditions for innovation and delivering value. Mike Kearney draws parallels between the 19th century development of Australia, and its subsequent rewards, to 21st century big data projects.

Spreading Simplicity

January 24, 2013 | by Mike Kearney, Sr. Product Marketing Director
The story behind how IBM Netezza data warehouse appliance became IBM PureData System for Analytics, and the new performance benchmarks it set along the way.

When a Single Version of the Truth is a Job Half Done

November 19, 2012 | by Mike Kearney, Sr. Product Marketing Director
For 27 years, at a site bordered to its south by the bank of the Moskva River, a deep hole and sparse foundations spoke of a country whose resources proved insufficient fuel for its leader’s vanity. In 1812, when an early and hard winter forced Napoleon Bonaparte’s army out of Russia, Emperor...

Horses for Courses

August 10, 2012 | by Mike Kearney, Sr. Product Marketing Director
A road trip to the Kimberley region confirms the wisdom of selecting optimized systems for specialized workloads. Outback Australia is tough country, and the locals drive vehicles specifically designed and built for this terrain - predominantly Mitsubishis, Nissans and Toyotas. Off-road driving’s...

Improving Service Quality to Lift Profits in the Communications Industry

July 20, 2012 | by Mike Kearney, Sr. Product Marketing Director
To understand some challenges facing the communications industry and how our customers create value by analyzing large volumes of data, I spoke with Raquel Katigbak - an IBM business solutions executive specializing in the industry. Mike: Raquel, this appears a good time for consumers in the...

Informing the Demand Side: Opening Data Warehouses to Collaborative Applications

June 8, 2012 | by Mike Kearney, Sr. Product Marketing Director
As our populations grow in a world of limited resources governments and individuals seek ways to lighten our load on the planet.  In the Smart Grid R&D Program, PNNL investigates how modernizing the electric grid can help the US meet its carbon management goals. In The Smart Grid: An Estimation...

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